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- Trade places. Think like your clients.
- Tell your story. Passion, goals and mission can inspire and motivate prospects and clients to want to do business with you.
- Did you know? Keep prospects and clients informed with relevant, pertinent and interesting tips, and information.
- Shout outs! Recommendations and references--by endorsing, promoting, recommending and referring others, you are creating trust between you and your clients.
- Be real. Write like you talk.
- Testimonials. Let someone else sing your praises and tell others how great you are.
- Learning curve. What are you reading and learning about these days? What have you learned over the years that you can share with your readers?
- Trends, Tips and Technology. What’s new in your industry?
- Events. Do you have events that are coming up that your want your followers, prospects, and clients to attend?
- Fun facts and trivia. Have fun, inspire, cheer people up and cheer them on!