1. Build affinity through authenticity. Share your passion, struggle, journey, mission, hope and ideas by telling us how you got there, got through, got burned and what you learned. We identify because we have been where you are.
2. Transition to transformation. Remember to tell us the then and now. Don't skip parts. The harder the climb, the greater the triumph. Helping us know what someone had to overcome to get where they are gives us courage to press on and not give up.
3. Be light hearted and engaging. A good storyteller know when and where to use humor and how to infuse the story with fun and engaging anecdotes and information that still helps get the point across.
4. Imagery opens the imagination. Details and descriptions help us to connect with the characters and plot on a deeper level.
5. No fish tales. To resonate with the audience the most, you have to be real. Plausibility is more persuasive. Tall tales are easy to see through and will cause you to lose credibility in the mind of the listener.
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2. Transition to transformation. Remember to tell us the then and now. Don't skip parts. The harder the climb, the greater the triumph. Helping us know what someone had to overcome to get where they are gives us courage to press on and not give up.
3. Be light hearted and engaging. A good storyteller know when and where to use humor and how to infuse the story with fun and engaging anecdotes and information that still helps get the point across.
4. Imagery opens the imagination. Details and descriptions help us to connect with the characters and plot on a deeper level.
5. No fish tales. To resonate with the audience the most, you have to be real. Plausibility is more persuasive. Tall tales are easy to see through and will cause you to lose credibility in the mind of the listener.
Check out our Pinterest Board!
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